Ceetiz: Elevating Global Travel Packages with Vox Group’s Exclusive Self-Guiding Integration

Opportunity/Context

Bustronomy Dubai offers a unique fusion of gourmet dining and city exploration, allowing guests to enjoy a special dinner while touring the iconic sights of Dubai aboard their luxury buses. Seeking to elevate this already exceptional experience, Bustronomy Dubai aimed to provide their international clientele with engaging, multilingual storytelling without disrupting the sophisticated dining atmosphere. They needed a solution that would enrich the customer experience by adding exclusive content and seamlessly integrating it into their service.

Solution/Outcome

Vox Group collaborated with Bustronomy Dubai to install tablets equipped with the POPGuide app at each table. Through these tablets, guests can access curated audio commentary featuring rich stories about Dubai's landmarks, culture, and history—expertly crafted by Vox's content creators. The audio content automatically plays as the bus approaches points of interest, providing an immersive experience that complements the visual spectacle of the city. This added value service enhances the overall dining tour by offering exclusive content that captivates guests from all over the world. The integration of POPGuide not only increases the package value but also sets Bustronomy Dubai apart in the luxury tourism market. By seamlessly blending fine dining with interactive storytelling, Vox Group helped transform Bustronomy Dubai's tours into unforgettable experiences that delight the senses and deepen guests' connection to the vibrant cityscape.

The Result

With guides speaking into a Vox transmitter pre-set to its own unique frequency, voice commentary was clearly heard by passengers within a 200-metre radius, allowing each tour to flow in a fluid motion and removing the need for the guides to raise their voice. Princess Cruises and their passengers were highly satisfied with their Kirkwall experience. With this increase in customer satisfaction Prince Cruises decided to include Vox Tour Guide Systems in their 2018 UK programme. European Cruise Service now have included the Vox Tour Guide System as an inexpensive, added-value option to complement any future client shore excursion programmes.

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Solutions for Every Sector

In a rapidly evolving travel sector, Vox serves as a beacon of progress in driving the industry’s revitalisation. By fostering innovation, we enable our partners to achieve superior performance through our self-guiding and group guiding solutions.