Opportunity/Context
BusTronomy is Dubai’s most beautiful panoramic restaurant on wheels. Guests can savour exquisite cuisine while exploring the city's stunning sights, and travelling in unparalleled comfort.
To complement this exciting new experience, BusTronomy was seeking a a multilingual commentary solution so that diners would be able to appreciate all the sights the city offers while enjoying their meal.
Solution/Outcome
To achieve this, BusTronomy decided to take their offering to the next level by integrating POPGuide from Vox Group into their tours. Guests can now enjoy the iconic sights of Dubai with detailed commentary directly on tablets fixed at each table. Passengers can follow the precise route of the tour while enjoying a tailored audio experience, making their dinner journey both immersive and informative. It's an honour to see Vox technology complement the unforgettable gastronomic journeys provided by BusTronomy. This added value service enhances the overall dining tour by offering exclusive content that captivates guests from all over the world. The integration of POPGuide not only increases the package value but also sets BusTronomy Dubai apart in the luxury tourism market. By seamlessly blending fine dining with interactive storytelling, Vox Group helped transform BusTronomy Dubai's tours into unforgettable experiences that delight the senses and deepen guests' connection to the vibrant cityscape.
The Result
With guides speaking into a Vox transmitter pre-set to its own unique frequency, voice commentary was clearly heard by passengers within a 200-metre radius, allowing each tour to flow in a fluid motion and removing the need for the guides to raise their voice. Princess Cruises and their passengers were highly satisfied with their Kirkwall experience. With this increase in customer satisfaction Prince Cruises decided to include Vox Tour Guide Systems in their 2018 UK programme. European Cruise Service now have included the Vox Tour Guide System as an inexpensive, added-value option to complement any future client shore excursion programmes.
