

Image courtesy of Vigna di Leonardo

Opportunity/Context
The Museums + Heritage Show at London Olympia is a flagship event for museum, gallery, and heritage professionals. Despite its success, the event faced a significant challenge in managing noise levels at its four breakout theatres, which were in close proximity. The traditional PA speaker system clashed with the busy exhibition atmosphere, making it difficult for visitors to fully engage with presentations amidst the general noise of the event.

Solution/Outcome
Vox Group implemented a radio-based silent-meeting system using individual devices and earphones, allowing visitors personalised sound delivery in specific theatres. With 99 channels available, the Vox system ensured no audio clashes between theatres, significantly reducing noise interference. Following overwhelmingly positive feedback in 2024, the 2025 event provided every visitor with a personal radio device and earphone upon arrival, over 3,000 devices in total, ensuring seamless audio throughout the venue. Additionally, the Vox system integrates smoothly with recording equipment, facilitating the distribution of session recordings post-event.

The Result
With guides speaking into a Vox transmitter pre-set to its own unique frequency, voice commentary was clearly heard by passengers within a 200-metre radius, allowing each tour to flow in a fluid motion and removing the need for the guides to raise their voice. Princess Cruises and their passengers were highly satisfied with their Kirkwall experience. With this increase in customer satisfaction Prince Cruises decided to include Vox Tour Guide Systems in their 2018 UK programme. European Cruise Service now have included the Vox Tour Guide System as an inexpensive, added-value option to complement any future client shore excursion programmes.